THE SOP GENESIS
After 25 years in big beer our founder Grant Caunter got bored with the booze (and being 50kgs overweight). He still loved beer but his affair with alcohol was over. Hello to a world of non-alc! In NZ back in 2022 there was not a lot of choice, so who better to start NZ’s zero alcohol brewery.
THE ANYWHERE BEER
We’ve seen State of Players enjoying our brews under waterfalls; while bike-riding in the forest; next to rivers and lakes; up mountains and while relaxing in mineral pools. And we asked ourselves – have we just invented ‘The Anywhere Beer’?
60% LESS CALORIES
Low sugar – 2.2g/100ml
59 calories a can
Naturally brewed to <0.5%
No alcohol removal
No added sugar
Taste above all else
Really good for a non-alcoholic lager. I'm not into fruity beer or beer that tastes too "boutique brewy" so this one is just like a good lager. Love it.
I bought a carton at the good food and wine festival in Perth on the weekend. Sampled some at the booth and didn't even realise it was no alcohol beer until i got home and loaded it into the fridge 🤣
Well done State Of Play you guys have knocked it out of the park!! Stunning beer 👏
Nicest lager I've tried in the non-alcoholic range of beers in NZ. And really good service from State Of Play.
This is a fabulous go to lager for any time! We love this tasty brew from Hawke’s Bay made with roasted Canterbury wheat & barley malt, Motueka hops. This is in our fridge always on hand. Oh, yeah, forgot to mention it’s a non alcoholic beer with less than .5% ABV. We don’t even notice, it’s just great beer!
This is the new favourite